Neill Furmston
I
Creative Work

Tuborg

Beat The Intro Brand Activation Campaign

Info

How do you reinforce Tuborg's ties with the music scene? Challenge Festival goers to Beat The Intro

A simple game mechanic that can be played online, in bars & pubs and brought alive at festivals too, allowing great prize giveaways in the form of festival tickets, merchandise and bucket loads of Tuborg.

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